The Northwest Area Indian Health Board, based in Portland, Oregon, launched a new campaign aimed at young Native teenagers to get them to talk about their health habits and lifestyles. The campaign, We R Native, consists of a visual brand, print collateral and a full fledged interactive website. This was a collaborative effort between One Fast Buffalo, based in Dallas, Texas, and our team.
Through an effective branding strategy program, consisting of thorough research, positioning and stance, our collaborative efforts resulted in a successful identity and name. We’re happy to say that we hit the mark!